“The IPC aims to inspire and excite young people and demonstrate to them that with determination, courage and inspiration they can achieve the unthinkable in their lives.”
Andrew Parsons, IPC President
Three questions for Andrew Parsons, IPC President
1. I’mPOSSIBLE is a great programme with an efficient message. What are the results so far in terms of impact (number of schools, children involved) and what is the expected target for the future?
As of June 2020, 36 countries from all over the world have signed agreements to implement the programme. In the past two years since the launch of the programme, 215,976 learners from 405 schools were reached globally. I’mPOSSIBLE is the official education programme of the Paralympic Movement and is a resource for NPCs and organising committees. In the years to come, our target is to have all these organisations that need such a programme to be sustainably implementing I’mPOSSIBLE.
2. Paralympic athletes are amazing role models as they prove that disability doesn’t mean inability. What are the main messages that reach out to the children participating in the programme?
Through I’mPOSSIBLE, the IPC aims to inspire and excite young people and demonstrate to them that with determination, courage and inspiration they can, like Para athletes, achieve the unthinkable in their lives. We challenge their perceptions and attitudes towards people with a disability, thereby helping to increase inclusion through Para sport.
3. In times of Covid-19, how has IPC been creative in fighting against isolation and encouraging people to stay physically active? Were key Paralympic ambassadors mobilised to spread messages?
Since most sport competitions were postponed or cancelled, the IPC has created a new regular flow of communications to the media, members and stakeholders. The content plan was revamped, with a greater focus on athletes’ stories, live conversations on social channels and re-live streaming of past Paralympic events, encouraging athletes and our audience to stay active and spread positive messages.
To contact I’mPOSSIBLE team, click here
2020 Smart Cities & Sport Publication