We asked Pål Hafstad Thorsen to tell us more about the objectives, achievements and lessons learned from this sports cluster project in the city of Bergen, Norway.
“The mission of VisitAarhus is to develop tourism and promote the Aarhus region as a sustainable destination for holiday and business tourism.”
“Cortina is lucky to count on two tourist seasons, summer and winter, and sport is definitely the centre of our program.”
“Hosting major sporting events increases the awareness of a country, a region, or a city.”
“Sport tourism can play an important role in recovery and resilience building.”
“The City of Athens is hoping to motivate a new generation of local runners and visitors to start jogging in the city.”